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About us

The Sublue Story

Sublue designs and manufactures innovative underwater scooters and drones at the forefront of industrial technology research and development. We are determined to create a new lifestyle of exploring the underwater worlds.

Sublue's two innovative product lines redefine enjoyment of discovering underwater worlds with over 190 technical patents supported for life adventures, travelers and environmentalists.

By constantly recreating its products, Sublue provides the most technologically advanced and user-first experience for all its consumers. The portable, compact devices are incredibly powerful to create underwater experience.

Sparkling - Fresh - Epic

Sublue History


Sublue founded - an
intelligent underwater
equipment company in China


Received $1.33 Million series A
investment by TEDA Venture
Capital Corporation Limited.


Released underwater equipment to use
in fishery, the mature and applicable technology laid a foundation for the
next consumer product development.


Received the hardware prize
ChinaBang Award.


A new business center and a production base came into service;
Received $13 Milion series B joint investment;
Released WhiteShark Mix with dual-motor propelling system.


Set up branch offices in USA and Australia;
Received $13 Milion series C joint investment;
Released Swii Electronic Kickboard;
Honored Innovation Awards by CES;
Attended CES as an exhibitor in Las Vegas


Navbow won Golden Pin Design Award, and honored Innovation Award by CES Swii won Red Dot Design Award.


Performance & honor

Design Awards from Red Dot, CES and Red Star

Sublue is devoted to providing high performance and innovative products with reliable quality. Our efforts have been highly recognized by the industry and millions of our users.

Sublue is the world's industry leader of underwater equipment.

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